Wednesday, April 11, 2007

Bud Light Apology Bot

Followed a cute 300x250 banner ad for the Bud Light apology bot which brought me to a great use of the VeriTalk engine at http://www.budlightapologybot.com. This is a great concept and fits very well with the technology of veritalk which offers prescripted messages from recorded voices. VeriTalk is most known for the phone call you could send to your friends from Samuel L Jackson in the film Snakes on a Plane. However I think they should have made it sound more robotic a bit. It sounds like they ran a voice modulator filter over a human voice as oppose to using a true computer synthesized voice which I think would have driven the point home more. However the execution and design and simplicity of use or incredibly well done and the excuses and reasons are incredible funny and will get the friends receiving them to send new responses back to the original person who sent the message. Will be interesting to see how many uses if VeriTalk we will see over the coming year.

http://www.budlightapologybot.com

Rating: 9.0

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